About New America Media
New America Media is the country's first and largest national collaboration and advocate of 3,000 ethnic news organizations. Over 57 million ethnic adults connect to each other, to home countries and to America through 3000+ ethnic media outlets, the fastest growing sector of American journalism.
Founded by the nonprofit Pacific News Service in 1996, NAM is headquartered in California with offices in New York and Washington D.C., and partnerships with journalism schools to grow local associations of ethnic media.
NAM is dedicated to bringing the voices of the marginalized - ethnic minorities, immigrants, young people, elderly - into the national discourse. The communities of the New America will then be better informed, better connected to one another, and better able to influence policy makers.
Pathways to Our Mission
NAM produces, aggregates and disseminates multimedia content and services for and from the youth and ethnic media sectors. NAM has developed these pathways to achieve our goals:
GROW A COLLECTIVE presence for the more than 3000 ethnic news outlets nationwide and professionalize the sector through the following:
- Awards and EXPOs
- Journalism school partnerships
- Newsmaker briefings
- Seminars and workshops for professional development
- National Directory of Ethnic Media
- Newsletters - editorial and marketing
- Watch of our media partners
- Membership | Press Room | Events
BRING THE VOICES of otherwise invisible communities - ethnic minorities, immigrants, young people - into national and regional focus through multi-lingual and cell phone polls. Some of our most recent polls that made headlines nationwide:
- Deep Divisions, Shared Destiny - A Poll of Black, Hispanic, and Asian Americans on Race Relations
- Historic Poll of Undocumented Immigrants From Latin America
- California Dreamers: A public opinion portrait of the most diverse generation the nation has known
- More on polling
ENHANCE YOUTH DEVELOPMENT programs that produce peer-to-peer youth media and inter-generational dialogue through ethnic and mainstream media. Youth media content from Richmond Pulse, Silicon Valley De-Bug, The Beat Within, Coachella Unincorporated, The Know Youth Media and " Voice Waves provides a window into youth culture.
DEVELOP AND PROMOTE social marketing and corporate messaging campaigns that expand the sector's access to advertising. NAM has channeled over $13 million in advertising dollars to ethnic media from HUD, the Centers for Disease Control and Prevention, Flex Your Power, The California Endowment, California's Administrative Office of the Courts, and Kaiser Permanente. More on marketing