Ethnic Online Ad Network

As more dollars move from print and broadcast to online, ethnic media publications offer a cost effective way to reach those niche audiences.

Ethnic media understand the local markets better than Google and Yahoo and can help advertisers place very targeted ads on local sites. The ads can be in English and/or in-language. Advertisers find the reach of the combined heft of their inventory and the ease of placing ads on all of these sites with a single telephone call very convenient and attractive.

NAM is a non-profit organization and its Ethnic Online Ad Network is unique in that it operates on a ‘No Commission’ basis, charging a nominal fee to cover our operational costs. This is how the Network brings more value to advertisers and increased revenue to publishers.

NAM Online Ad Network is a non-profit network offering a convenient and cost effective way to reach targeted ethnic audiences online.

Convenience
Offering 6 million page views per month, on more than 80 English and in-language websites, all with one buy, one bill.

Scale
While being able to target small, niche audiences, the network reaches 3.7 million unique visitors per month.

Culturally-relevant messaging
Your message is transcribed and customized to reach diverse communities in multiple languages.

Reach
We reach people by ethnicity, language, city, state or by zip code. We have detailed demographic information about our partners' websites including unique visitors, page views, gender, age, household income and education level of their readers.

Cost Effective
Our low overheads and transparent revenue sharing allows our campaigns to be very cost effective.

Reporting
Clients can monitor the progress of a campaign in real time.
Planning an ethnic media campaign can be overwhelming. New America Media's close relationship with its partners and intimate understanding of their audiences helps us design highly customized, effective media plans for each client.